Sales Performance Analysis of an E-Commerce Company

An e-commerce company recorded sales data over the last 24 months. The data shows an increase in sales during the first quarter, followed by a significant decline in the middle of the year due to changes in market trends.

As a business analyst:

1. Analyze the sales patterns using descriptive statistical methods.

2. Calculate the mean, median, and standard deviation of the sales data.

3. Identify the factors that caused the decline in sales.

4. Provide business strategy recommendations based on the available data.

5. Explain whether the company is experiencing sustainable growth or not.

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