Why This Matters
A cover letter isnt just a formality. Its your chance to introduce yourself, share your strengths, and show why youre a great fit for a job, internship, or professional opportunity. When done well, it helps you stand out in a crowded field.
This week, you will apply what you have learned about adapting your writing to specific audiences by crafting a professional, persuasive cover letter. You will also reflect on your choices, such as how tone, language, and structure help shape your message and connect with your reader.
This assessment builds a valuable career skill: writing with purpose and confidence for a real-world audience.
Assessment Preparation
Step 1: Research Your Cover Letter Purpose
Choose a real job, internship, or professional opportunity that aligns with your career interests.
Research details about the employer, including:
- The company’s mission, values, and reputation
- The jobs specific requirements and responsibilities
- Who the hiring manager or target audience might be
Use these guiding questions as you think about the following questions:
- What skills and experience is the employer looking for?
- How can your strengths align with their needs?
- What qualities make you a strong candidate for this role?
Step 2: Identify Your Audience and Purpose
Answer the following questions:
- Who is your audience (e.g., a hiring manager, recruiter, or selection committee)?
- What are they looking for in a candidate?
- How will you tailor your message to connect with their expectations?
Assessment Deliverable
Part 1: Cover Letter (1 page maximum)
Craft a professional cover letter that demonstrates clear alignment between your qualifications and the job. Focus on intentional, audience-aware choices in structure, tone, and message. Your focus should be on:
- Structure and format: Use a professional cover letter format.
- Message alignment: Explain how your skills and experiences match the role.
- Tone and professional voice: Maintain a confident yet engaging tone that aligns with your industry.
- Clarity and style: Ensure your writing is well- structured and free from grammar or style issues.
Part 2: Reflection: Strategic Writing Decisions (175350 words)
Reflect on your research and writing process. Consider how you adapted your message to fit the audience and purpose as you answer the following questions:
- What details from your research shaped your approach?
- How did you tailor your cover letter to this specific audience?
- What stood out about professional communication in this field (e.g., tone, structure, style)?
- How has this experience prepared you for future professional writing?
Requirements: 350 words

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