Instructions: Before (you) begin this Writing Assignment: Take time to carefully read and reflect on (all) of the Instructions.
Sources: Planning Calendar and BA 3350 Courses Textbook: After reading and completing the first weeks Modules listed in the Planning Calendar and Required Courses Textbook/Readings also listed in the Planning Calendar (Weeks 1 & 2) You should be able to apply each Module Takeaways and Learning Objectives (LO/s) listed in each chapter in the courses textbook. Examples are listed below.
Modules: Go to each Named Module and (REREAD): Business Communication and Reading Strategies, Planning and Conducting Business Research UHD Dykes Library Online Tutorial: Intro to Library Services, Academic Honesty- AI Generative Statement, and Documentation/Referencing Style/APA.
BA 3350 Courses Textbook: LO/S: Key Learning Objectives for this assignment.
LO1.1 Explain the importance of establishing credibility for business communications.
LO1.2 Describe how competence, caring and character affect your credibility as a communicator.
LO6.2 Identify the needs of your audience in the AIM planning process.
LO6.3 Gather the right information and refine business ideas in the AIM planning process.
LO6.4 Develop your primary message and key points in the AIM planning process.
LO7.3 Describe and apply the components of the reviewing stage, including a FAIR test, proofreading, and feedback.
LO10.2 Describe the process for developing routine business messages.
LO11.2 Explain the AIM planning process for persuasive messages and the basic components of most persuasive messages.
LO11.4 Create compelling internal persuasive messages.
LO13.5 Evaluate the usefulness of data sources for business research.
LO13.6 Conduct secondary research to address a business problem.
LO 14.3 Demonstrate excellent thinking by applying a precision-oriented style to reports.
LO17.3 Evaluate the primary needs of employers for positions of interests.
Expected Outcome/Deliverable: Individual/Writing Assignment- Carefully Read All of the Instructions and Complete as detailed below. Research and develop your primary/persuasive message and key points in the AIM planning process. The final product should be a professional persuasive (One-Page Memorandum) inclusive of ALL the requirements and format guidelines below.
Do NOT use Templates in Microsoft Word -OR- Documentation Systems to format the memorandum or reference.
(Again) Per this course BA 3350 Syllabus As a UHD student, you are responsible for following the UHD Statement 3.A.19. Your faculty member will identify the penalty for academic honesty violations and the penalty of an F in a course is recommended in instances of multiple and/or flagrant violations.” The policy also requires that all violations are reported to the Office of the Dean of Students.
AI Generative Statement – In this course, (Nealy/BA 3350) the use of AI Generative Software, like ChatGPT, is prohibited due to its potential impact on education quality and skill development. All submitted work must be your own and comply with the universitys Academic Honesty Policy. Unauthorized collaboration or use of AI software is not allowed.
Important: AGAIN: In this course, (Nealy/BA 3350) ALL submitted work must be your own and comply with the universitys Academic Honesty Policy. ALL (AI) tools are prohibited due to their potential impact on education quality and skill development. This means – No Use of Generative AI Permitted, e.g., Automated Writing Tools, Grammarly, including ChatGPT and similar artificial intelligence (AI) tools Unauthorized collaboration/use of AI software – Students should not have another person/entity do the writing of any substantive portion of an assignment for them, which includes hiring a person or a company to write assignments and using artificial intelligence tools like ChatGPT. This also means/includes – ALL examinations (tests, quizzes, assessments, etc.) in this course are closed books, closed notes, and closed collaborations (internal/external) exams. Video monitoring and other technological means may be used to supplement documentation of acts involving [academic honesty violations]. If you are NOT sure, you should ask your faculty member (Nealy/BA3350) before using AI tools. Please READ the universitys Academic Honesty Policy- in this course (Nealy BA 3350) penalty for academic honesty violations [grade of zero or grade of F] all violations will be reported to the Office of the Dean of Students.
PLAN
For (Planning) purposes: Review Coursework listed in the Planning Calendar (Weeks 1&2) Reflect on (ALL) listed Coursework (Modules and Required Course’s Textbook Readings) Takeaways. You should also review your course’s notes linked to this assignment.
Next Complete the following- Source: Courses Textbook/Chapter 6: Creating Effective Business Messages -Go to Pages 195/196 – Under Evaluation Exercises #6.6 Self-Assessment of Approach to Writing – Read and Complete- ONLY the Short Assessment. Reflect on your findings from this assessment. Do NOT write as detailed in the Short Assessment.
Why Does This Matter? Excerpt from courses textbook Chapter 1 Establishing Credibility- Pages 14/15 …this textbook gives you opportunities to deliberately and consciously elevate your communication skill set. Now, think about your prior understanding of (Credibility) in comparison to new information gained from: completing Coursework listed for (Weeks 1 & 2), reading courses textbook (Chapter 1/Establishing Credibility), and completing the Evaluation Exercise (Self-Assessment of Approach to Writing). Next, think about how (you) can use (ALL) of this Coursework to analyze your (Writing Practices) identify areas to develop and specific plan to track continuous improvement of your goals.
Audience: In this assignment you will write a One-page professional persuasive internal Memorandum addressed to your optimistic professor about Writing Prompt – how (you) plan -as an undergraduate declared business major – to take responsibility for developing and tracking (your) writing progress.
How to Gather the Right Information: Current Writing Status /Use your findings from the Self-Assessment of Approach to Writing EX. What are your strengths? And- Identify (ONE) area for improvement. You can identify your own area for improvement. You do NOT have to use the following suggestions: (1) Select a Strategy to Overcome Writers Block, (2) Use familiar words or practice using terms specific to your declared business major, (3) Reading + Writing/ Select one Reading Strategy from the Discussion Business Communication and Reading Strategies, (4) Avoid Clichs and Buzzwords, or (5) Select a strategy to avoid Content errors/incorrect or missing information.
Planning and Conducting Business Research You will need to gather information, i.e., conduct Secondary Research/UHD Dykes Library Business Database/Business Source Complete -SEARCH OPTION: ONLY search/use the following Two Journals: Business and Professional Communication Quarterly -OR- International Journal of Business Communication – to address the Writing Prompt and your identified (ONE) area for improvement. You must select/use (ONE) scholarly business journal article from Business and Professional Communication Quarterly -OR- International Journal of Business Communication. Reminder: Your goal when researching and reading secondary research is to -evaluate the usefulness of the data sources and identify (ONE) article – useful for creating your business message in the AIM Planning Process.
Do NOT use (other journals or sources) in this memorandum.
DO NOT use an article over ten years old (start at 2016 2026).
DO NOT use/refer to the courses textbook as a citation/secondary source/reference.
Do NOT use personal opinions.
Do NOT use business articles discussing information unrelated to the Writing Prompt and your declared undergraduate Business major meaning- random topics/research investigations with demographics NOT related to undergraduate business majors OR plausible hiring/employment locations.
Do NOT use websites, e.g., companies, organizations, and other such sources.
Academic Honesty – AI Generative Statement – Documentation/Referencing Style/APA – Required Citation: You must use information from your (ONE) selected scholarly business journal article for your (ONE) Citation. Key the Citation as an in-text direct quote (7th edition APA Documentation Style). DO NOT use over four lines of the information from the article to complete your in-text citation. ONLY cite the citation (ONCE) in the memorandum.
Develop Your Message– The memorandum must have a short Introduction. Develop elements in the first paragraph to explain your plan linked to the Writing Prompt/reason for writing the memorandum. Consider dividing your draft into sections /paragraphs inclusive of but not limited to the following. Example: Identify the topic and purpose in the Subject Line.
(1) Introduction Briefly describe/identify your purpose and preview content.
(2) Body The business research (ONE scholarly business journal article) must be applicable to the Writing Prompt in this assignment. Develop elements – be specific when discussing your area for improvement. Use (one) Visual enhancement (bold or italics). The body must include (ONE) Citation/In-text direct quote (7th edition APA Documentation Style). Reminder: DO NOT use over four lines of the information from the article to complete your in-text direct quote – only cite the information once in the memorandum- from the (ONE) Selected scholarly business journal – (ONLY/USE) Business and Professional Communication Quarterly -OR- International Journal of Business Communication.
(3) Conclusion – Give a sense of closure or summary. Do NOT use (In conclusion). *Summarize (not repeat) the academic/career readiness information you learned from your article. *Hint: Explain how you plan to compensate within the scope of your findings in terms of continuous improvement.
Reference: Do NOT use templates. Do NOT key the word Reference. Must use APA format– list/key the selected (ONE) scholarly business journal article used for your in-text direct quote at the bottom of your memorandum/page after the last paragraph. Required: At the end of the citation place the web address- link to your article. If you need a little extra space to list/format your selected article, use Times New Roman- font size 10. Do NOT use a footer. Do NOT key the Reference on a separate page. Do NOT use templates.
Other Key Requirements
FORMAT: For Visual Purposes ONLY Read the courses textbook Appendix B– Page 588- Components of Memos and Visual Purposes/Review-Page 589- Figure B.1 Sample Memo. Do NOT use a template. Do NOT place the word Memorandum as a header. Do NOT use the illustrated information in the sample Memo, i.e., Header (name of company) or Notations: Enclosures or Distribution.
Reminder/Again: Do NOT use Templates in Microsoft Word -OR- Documentation Systems to format the memorandum or reference.
Required: The final product should be a professional persuasive (One-Page Memorandum) inclusive of ALL the requirements and format guidelines below. Do Not use/submit a cover page.
Required: Use – 1-inch Top Heading (TO, FROM, DATE, SUBJECT) – To: Dr. Nealy rather than information illustrated in the sample Memo. Make sure to supply applicable information – From (Use Your UHD Name of Record (First then Last), Date and Subject (use a descriptive subject line/it should clearly identify the topic and purpose). The assignment must meet the requirements/formatting detailed in this section/Other Key Requirements.
MARGINS: Use 1-inch for top/bottom and left/right side margins. Do NOT indent paragraphs.
FONT: Use Size 12-point Times New Roman.
SPACING: Use single space to format the body of each section/paragraph THEN- Use 1.5 spaces between each section/paragraph (i.e., at the end of section/paragraph one use 1.5 spaces THEN – go back to using single space for the body of section/paragraph two – at the end of section/paragraph two use 1.5 spaces-then go back to using single space for the body of section/paragraph 3).
Important – Submission Guidelines
DO – Submit the assignment as an attached WORD file in the Named (Developing My Credibility) Assignment Submission Box. Name the file- use your last name and Memo. (Ex. NealyMemo).
DO NOTs – Please read – I will NOT accept the submission.
Do NOT PDF the assignment.
Do NOT submit the assignment via Course Message.
Do NOT submit the assignment via my university email.
Do NOT post comments in the Submission Box when submitting the assignment.

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