Marketing Environment Scanning
GUIDELINES FOR STUDENTS:
Assignment shall have cover page indicate your university name, program name, subject / paper name and code, full name, student no and assignment
question.
Assignments should be in your own words on A4 size paper, minimum 15pages (including cover page), times new roman, font: 12, 1.5 spacing.
Provide diagrams, maps, and practical examples, to support your answers.
Include a case study or real-world example for at least 30% of the questions.
Individual assignment question:Marketing Environment Scanning: Conduct a PESTLE and SWOT analysis for achosen global brand entering a specific emerging market. Explain how theseexternal and internal factors dictate their entry strategy.
WRITE MY PAPER
Leave a Reply
You must be logged in to post a comment.