Management Question

Note 1: I have attached additional chapter materials provided by the professor to support this report.
Note 2: This report is written in moderate English level and original form. The plagiarism and AI involvement are kept below 10%.


Objective

To help students identify a real-world business problem and convert it into a researchable problem statement.


Description

Students must identify a real business problem from:

  • A company
  • An industry
  • A market
  • Consumer behavior
  • HR issue
  • Marketing performance issue
  • Entrepreneurship issue
  • Digital transformation issue

The problem must be specific, researchable, and measurable.


Task Requirements

Students must submit a 34 page report including:

1. Background of the Problem

  • Industry/company context
  • Why this issue matters

2. Clear Problem Statement

  • What exactly is the problem?
  • Who is affected?
  • What are the consequences?

3. Research Gap (Initial Understanding)

  • What is not yet clearly known?
  • What needs investigation?

4. Justification

  • Why is this research important?
    • Managerial relevance
    • Academic relevance

Suggested Readings

  1. Sekaran, U., & Bougie, R. (2019). Research Methods for Business. Wiley.
  2. Creswell, J. (2018). Research Design. Sage.
  3. Saunders, M., Lewis, P., & Thornhill, A. (2019). Research Methods for Business Students. Pearson.

Marks Distribution (10 Marks)

Component

Marks

Background clarity

2

Problem statement quality

3

Research gap identification

2

Justification strength

2

Structure & writing

1

Requirements: Long / Detailed Explanation

WRITE MY PAPER


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