M4 Assignment [CPD]: Create/Curate a Professional Online Presence

• Due Sunday by 11:59pm Points 10 Submitting a text entry box, a media recording, or a file upload File Types doc, pdf, docx, jpg, and png Available until Feb 8 at 11:59pm

Overview

Purpose

Having a professional presence online is a key mechanism for expanding your network and demonstrating to potential employers and collaborators who you are (your personal brand) and what your knowledge, skills, abilities, and goals are. In this assignment you will either create a new LinkedIn profile, or if you already have one, update it.

Generative AI Policy

In this course and for this assignment, the use of GenAI is prohibited beyond simple brainstorming and initial topic exploration, unless instructions are given by the instructor for utilization within a specific assignment component. You are not permitted to use it for the content of your submitted assignments. Copying and pasting generated content and representing it as your own is strictly prohibited. All work must reflect your own words, language, and voice, as well as your own research, thoughts, and perspectives–and it must be consistent with your writing style and skill. If you are unsure about how to appropriately use GenAI in this course, please contact your instructor.

Alignment

This assignment aligns with the course and module-level outcome(s):

Course Learning Outcome5,14Understand the process of career development as applicable to community service and leisure related professions.

Build foundational career preparation and development skills that are appropriate and effective for community service and leisure-related professions.

Module Learning Outcome Mod 4 CPD 1Create/Curate a professional online presence.

Helpful Resources

This assignment is self contained, but your Career Preparation and Development (CPD) artifacts (3 Lodestar Words, Vision/Mission/Goals, resume, etc.) will be very helpful.

Returning Professional Student Prompt: If you are a returning professional student (an individual who has prior professional experience and has returned to higher education to further develop your skills, pursue new career goals, or engage in lifelong learning) you are invited to replace questions, prompts, and tasks with alternatives. These are designed to help you draw on your professional and life experiences while engaging more deeply with the course content.

If your LinkedIn profile is fully developed within the platform, you might choose to turn your attention from profile improvement to creating new, meaningful, authentic content that lends toward your upward trajectory or career pivot. You could choose to create a reflective piece, comment on issues or news happenings in your field,

If your LinkedIn profile and content are operating at full tilt (maximum energy, effectiveness, and timeliness) within the platform, perhaps you can turn your attention to learning new tools or connective technologies. This could be within LinkedIn, or building a website, or experimenting with a different type of digital networking platform that is specific to your field.

If you have ideas for how you can transform this assignment into an improved online presence that will serve you moving forward, reach out to your instructor.

Instructions

Use the Creating a

to guide you through this process.

How to Submit

When you have completed your assignment upload:

1–An active link to your LinkedIn profile.

2–A brief explanation of what you created or enhanced in your profile in the grading comments.

3–Screenshots supporting your fulfilment of the assignment requirements.

If you have additional questions about formatting, expectations, or grading for this assignment, reach out to you instructor as soon as possible for help.

Grading Criteria

The final product of this assignment is highly individualized. You will earn 10 points for ensuring the above three criteria are met in a manner that is commensurate with the stage you are in academically and professionally. For example, a new learner may have no LinkedIn profile and is starting from scratch. A returning professional may already has one in place and will focus on making content improvements.

Rubric

Online Presence Rubric

Online Presence Rubric

CriteriaRatingsPtsThis criterion is linked to a Learning Outcome

Profile Created

Name, Clear Photo, Title, Compelling Headline,

5 pts

Full Marks

0 pts

No Marks

5 pts

This criterion is linked to a Learning Outcome

Summary, Skills, Certifications and Other Credentials

Include any of the above that you possess.

2 pts

Full Marks

0 pts

No Marks

2 pts

This criterion is linked to a Learning Outcome

Content and Connections

Add 3 new connections and post one piece of content.

3 pts

Full Marks

0 pts

No Marks

3 pts

Total Points: 10