How can groups change the world

Groups make up the fabric of society. Each one of us is a part of many large and small groups that provide us with a sense of identity and connection. Seth Godin argues that these groups or tribes will change the world in the age of the internet because it is so easy for us to connect to others, make a tribe, and lead a movement. Consider how this idea of finding your tribe might influence you as you continue to develop your identity.

Step 1: Watch the TedTalk

Watch Seth Godins TedTalk from 6:50 to 14:18.

Step 2: Answer QuestionsQuestion 1

Describe models of primary groups, secondary groups, formal groups, informal groups, and reference groups. What are some examples of tribes from the TedTalk that provide models of these types of groups?

Question 2

Describe e-communities. How does Godin describe the impact of e-communities on finding your tribe?

Question 3

How would a sociologist analyze tribes (groups) in terms of status? Are tribes in-groups or out-groups?

Question 4

How does Godin analyze tribes or groups in terms of values and mores? In other words, how do tribes come together based on their values and mores?

Question 5

How does Godin analyze tribes or groups in terms of membership roles? In other words, how do tribes come together based on leadership and membership?

Question 6

Analyze tribes or groups in terms of role conflicts and methods of resolution. In other words, how might people in tribes experience role conflict? How do you think tribes come to resolutions when facing disagreements?