Gro Prj – Liquidity

Company chosen: Ford

Competitors: Toyota, GM, and Stellantis

Years: 2016 – 2025

Please use the SAMPLE Writing as a guideline. This is a big project.

My section is “Liquidity “.

I have attached all the information needed.

Rubric for the project as a whole (this is so you have an idea of what is expected)

5ptsFull Marks Compare the companys financial ratios to those of the competitors that were identified in the strategic analysis. Beginning with a decomposition of ROE, address: o Profitability o Liquidity o Solvency, and o Asset Management (efficiency), using muliple ratios for each group. Graph each of the ratios using line graphs, being sure that the color assigned to each company is consistent in ALL the graphs. Indicate areas of under/over performance vis–vis the companys competitors