Choose a hospitality organization (e.g., hotel, resort, restaurant, cruise line, theme park, etc.). Briefly describe its mission or brand identity. Identify a strategic initiative (e.g., expansion, rebranding, sustainability, tech adoption, guest experience upgrade) the company has taken or could take. Analyze how strategic thinking and planning contributedor should contributeto the initiatives success. Discuss how this strategy aligns with the organizations overall direction and goals.
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