Requirements
Develop the actual materials you’ll use in your phishing campaign:
- Phishing Communication(s) (25 points)
- The actual phishing message(s) you’ll send (email, text, etc.)
- Include all elements (subject lines, sender information, body text, links, etc.)
- Clearly indicate the “tells” that a savvy recipient might notice
- Educational Follow-up (25 points)
- The message recipients will see if they “fall for” the phish
- Educational content explaining what they missed and how to spot similar attempts
- Positive reinforcement for those who report the phish
- Implementation Timeline (15 points)
- Detailed schedule for campaign deployment
- Any preliminary communications or preparations
- Follow-up activities and reporting
- Technical Specifications (10 points)
- Technical details of how the phishing test would be conducted
- Security measures to protect actual user data
- Tracking mechanisms for measuring results
Deliverable Format: Complete set of campaign materials (formats may vary)
Requirements: see above

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