Communications when the crisis strikes

Chapter 6 is titled “Communications When the Crisis Strikes.” Within the chapter, it discusses the idea that the media is rarely concerned with an organization prior to a crisis, as reporting good news does not sell. In emergency management criminal justice, much of our dealings with the media are when a crisis or emergency occurs, and there is “bad” news to report.

Based on what you read in the chapter, why is it important to have a singular point of contact for most press inquiries or public briefings? This role is typically called the Public Information Officer in emergency management.

Requirements: 300 words

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