Case Disney KT

Contrary to business strategy, which focusres on the creation of competitive advantages for a business, corporate strategy is concerned with the allocation of resources and risks/returns across multiple business. As discussed in Chapters 8 and 9 of the textbook, diversification and its successful implementation are at the center of corporate. Disney is not only one of the most renowned companies worldwide; it is also a great company to study the effective implementation and complexities of corporate strategy.

Read the following article:

After reading the appended article about Disney’s corporate strategy (make sure to read Chapters 8 and 9 of the textbook first), complete an analysis addressing the following questions:

1. Describe how Disneys businesses are integrated. Why does integration work so well for Disney and not for other companies? Can you think of any other companies that follow a similar strategy?
2. How are technological changes likely to influence Disneys businesses in the future? Which businesses are most susceptible to these changes? How can Disney remain profitable amidst technological change?
3. If you had money to invest, would you buy Disney stock? Why or why not?

Your analysis should be presented as a Word document, 3 pages max (excluding appendices and references), single-spaced, New York Times 12-point font.

Refer to the appended rubric for detailed expectations on this case analysis: