Business Plan

Assessment Description

Throughout this course, you will work on a strategic case analysis project. This project consists of different parts you will complete each week that build on each other.

Go to the “Strategy Club” website, located in Class Resources, and review sample strategic plans provided under the “Student Resources” section. Such samples provide examples of what your completed strategic case analysis should look like at the end of the course.

To complete the assignment deliverable, you will be following the directions and steps listed below. These steps are provided to assist you in delivering appropriately complete work. It is recommended that you complete this matrices assignment by the fifth day of this topic so that you have enough time to complete your individual analysis of the matrices as both assignments are due in this topic.

Complete the following.

Part 1: SPACE Matrix

Construct a strategic position and action evaluation (SPACE) matrix by doing the following.

• Step 1: Review your company’s business, its most recent Form 10K and quarterly report, and review industry and competitive information pertaining to your company to assist you.
• Step 2: Follow guidelines provided in Chapter 6 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to learn how to create a SPACE matrix.
• Step 3: Use your planning template to develop a SPACE matrix for your company.
• Step 4: In at least 150 words, explain what strategies you recommend, given your SPACE analysis. Avoid generic, vague terms such as “market development.”

Part 2: Grand Strategy Matrix

Construct a grand strategy matrix by doing the following.

• Step 1: Use the data you have previously compiled about your company throughout the course to assist you. Follow guidelines provided in Chapter 6 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to learn how to create a grand strategy matrix. Specifically refer to Figure 6-13.
• Step 2: Use your planning template to develop a grand strategy matrix for your company.
• Step 3: When developing the grand strategy matrix be sure to rank the x-axis from 1 (extremely weak competitive position) to 9 (extremely strong competitive position). Rank the y-axis from 1 (extremely slow market growth) to 9 (extremely rapid market growth).

Part 3: Quantitative Strategic Planning Matrix (QSPM)

Construct a quantitative strategic planning matrix (QSPM) by doing the following.

• Step 1: Use the data you have previously compiled about your company throughout the course to assist you. Follow guidelines provided in Chapter 6 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to learn how to create a QSPM. Specifically refer to Tables 6-4 and 6-5.
• Step 2: Use your planning template to develop a QSPM for your company.

Part 4: Analysis

Using the work, you completed for Parts 1, 2, and 3 inform your analysis for the following in at least 300 words.

• Analyze the significance of these three matrices regarding their relevance for strategic planning. Include a description of the key information for each of the three matrices.
• Discuss how the information from your analysis will influence your recommendations for strategy selection, planning, and implementation.

In preparation for the final submission of the assignment, without prematurely determining and formalizing strategic goals and objectives, begin thinking about possible strategies to capitalize and add value to the organization based on the analysis of this information.

Deliverables

• Submit the SPACE matrix.
• Submit a brief explanation in at least 150 words, explaining what strategies you recommend, given your SPACE analysis.
• Submit the Grand Strategy matrix.
• Submit the QSPM.
• Submit an analysis of at least 300 words.

General Requirements

While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.