Big Data Analytics

Big Data Analytics

In the digital transformation era, Big Data has emerged as a pivotal asset for companies striving to maintain and augment their competitive advantage. A globally recognised healthcare provider corporation, renowned for its innovative solutions and market dominance, is at the forefront of integrating Big Data analytics to navigate the intricate landscape of the medical service industry. This corporation operates a network of hospitals and clinics across the globe, which have garnered immense popularity among patients and have established themselves as market leaders in their respective domains. This organisation firmly believes that innovation is the cornerstone of success and recognises that complacency is a sure path to failure, a fate that many of its competitors have already encountered.

This company has hired you to help them understand more about Big Data Analytics, which can help them maintain their current market position. Your first task in your new role is to help them answer the following questions.

• What are the benefits of using Big Data Analytics for this company?
• What are the ethical concerns about data collection and use?
• What are some of the challenges the company may face in their endeavours to use Big Data Analytics? Consider the types of data, sources and integration.
• How can Big Data Analytics help the company identify which features are best, or most relevant, to satisfy consumers and increase sales?
• How can Big Data Analytics help this company understand which products customers will likely purchase together?
• How would the company know what to charge for their products and when to release them?
• Thoroughly explain how each stage involved in Big Data Analytics would be used to accomplish their mission.
• What are the concepts of Big Data Storage, and what would you recommend for this company?

Your second task is to use Python and SQL to analyse sample dataset representing information the corporation has gathered about its patients. You are to find patterns whereby a recommendation can be made as to what treatments and demographics the corporation should focus on . The CSV file is located here: . Be sure to include tables and graphs to make your findings and recommendations clear.

You must submit a report of between 1500 and 2000 words that answers all the tasks above. You are encouraged to think of some aspects of Big Data Analytics that may be relevant to this company and their mission. Your primary submission must be in PDF format. You must upload your code as a Jupyter workbook as your secondary submission.

Assignment Information