Strategic communication is an essential component of being an effective leader, especially when the business is going through a major change. One aspect of the position may be to alleviate concerns of various stakeholders.
Respond to the following in a minimum of 175 words:
- What are 2 ways a leader can alleviate concerns from various stakeholders at the beginning of a major change, before implementation? How do these ways vary from alleviating concerns after implementation?
- How do messages to different stakeholder groups differ? Why do some leaders find it necessary to change their message?
Requirements: 175
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